4th Edition Middle East Women Leaders Summit & Awards 2024

Sara Maria Boueri

SENIOR HR DIRECTOR

Ras Al Khaimah Tourism (RAKTDA)

Sara Maria Boueri is the Senior Human Resources Director at Ras Al Khaimah Tourism Development Authority. With a background in organisational psychology from the University of Sydney, Sara has held various HR leadership roles in local, multinational and government organisations.

Sara spearheaded a variety of cutting-edge human resources practices and policies. She ensured employees’ well-being before, during, and after the pandemic, which has helped her achieve many accolades. In 2020 she won a global award for her HR leadership and innovation and in 2021, she was voted one of the top 20 HR leaders in the Middle East.

Her goal is to investigate the purpose behind existing practices, ensure they suit current workforce interests, and create an equitable work environment. The policies she implemented, such as the lifestyle credit, hardship and remote work policies, have been received with immense popularity from both internal customers as well as in public opinion. She has earned the authority recognition for being the Happiest Government Entity in Ras Al Khaimah, as well as the only entity in the Emirate to be certified as a Great Place to Work, an international body that recognises workplace engagement.